Flip Cannes 2025 around

2 juniors speak. 6 execs listen. No phones. No fluff.

The loudest voices in marketing usually come from the top. Mic Shift is flipping that. For one morning, in one small corner at Cannes Lions.

With early support from

• Register your interest

Mic Shift @ Cannes 2025

An invite-only listening session for senior marketing leaders at Cannes Lions 2025.🫠 You’ve read the reports. Seen the decks. Briefed the agencies.🤔 But when was the last time you actually listened, directly, to the people your brand is trying to reach?

What is this, exactly?

A 40 minute micro forum, where junior marketers in the industry share what they’re seeing, and senior leaders sit down, open their minds, and simply listen.🎤 Two 10-minute provocations from emerging voices
✋ One 10-minute follow up Q&A each (no panel)
🙌 Small group energy
📵 No phones
🙅 No fluff

Who’s it for?

Mic Shift is an invite-only listening session for senior marketing leaders at Cannes 2025.🎙️ Speakers: Coordinators, interns, first-jobbers, early creatives with something to say.👂 Listeners: CMOs, VPs, CDs, brand heads — the ones shaping what comes next (or trying to).

Why this? Why now?

“In most industries, more experience = more value. In marketing, it’s often the most junior person in the room who’s closest to the signal.” — Fate v Future and Mic Shift founder Jon Kallus👂 Mic Shift is betting that there’s something powerful in flipping the script, without pretense and for just 40 minutes. A small experiment with big ears.🇫🇷 It starts in Cannes this month. Let’s see where it goes.

The details

🗓️ Wednesday, June 18, 2025, Time TBD
📍 Cannes (exact location shared with invitees)
🕐 Just 40 mins
🎟 Mic Shift is invite-only

Want an invite?

You can't sponsor your way into Mic Shift. But you can ask to be part of it. Register your interest now!

Mic Shift Beta '25 launches in: